Welcome to my new Business blog
The Perks and Pitfalls of Comparing Ourselves to Others: The Social Comparison Theory
People make all kinds of judgments about themselves, and one of the key ways we do this is through social comparison or analyzing the self in relation to others. Based on this habit of humans, the Social Comparison Theory was first proposed in 1954 by psychologist Leon Festinger. This theory states that we humans, as…
The HARDer your goal, the better!
Do most of the worldwide goal setting strategies actually work? The honest answer would be no. The majority of these strategies (some may be called myths as well I suppose) are not getting people where they really want to be. For example, many people set New Year resolutions. Interestingly, researchers have identified that of those…
Follow My Blog
Get new content delivered directly to your inbox.